Selling frozen food online starting a frozen food business Online Business Ideas

Selling frozen food online starting a frozen food business Online Business Ideas


– Hey, guys, it’s Damian. I got a couple minutes in between a little bit of a break that
I’m taking here in the shop. So I was going over some
emails and some questions from some of my subscribers. So one of the questions was in regards to selling frozen food. Believe it or not, actually,
there is a lot of people who actually contacted me in regards to, sorry, I’m just fixing
some stuff here on my desk, contacting me in regards
to selling frozen food. Yes, is this something
that you can do online? Yes, of course it is. There’s a handful of logistical things that you need to be aware of. But frozen foods and that type of thing, pies, and cakes, and such,
most definitely can be sold. There’s a few things to think about, and I’m gonna run over those
really, really, super quick. And I can do a more in-depth
video on this later. But when it comes to selling
or shipping frozen foods, specifically shipping them from your facility to a customer online, especially now that we’re in springtime and going into summertime, you need to think of
how you’re going to keep that product at a certain temperature. Of course, it cannot fall out. Traditionally, what is used are styrofoam-insulated cooler boxes. And, I can give you, on
my next video I’ll do, that’s more involved and more in-depth, I’ll give you all of the resources. I know exactly where you can get those. Very familiar with the
process of how to do it. There’s two ways that you can do it. One is with dry ice,
which I don’t recommend. Not because it can’t keep
your product cold, it can. Dry ice is something that has to be handled very specifically and cannot be touched with human hands, because, otherwise, it
will tear your skin off. So you don’t want customers going through, and picking up a package,
you have a beautiful cake, it arrives perfectly,
but then they open it up and they try to touch the dry ice ’cause they’re not
familiar with handling it, and then you’ve got a liability issue, So something to think about with that. Can you do it with ice packs? Yes, you can. If you utilize insulated ice-pack coolers, the styrofoam-insulated boxes, and you pack it with a
tremendous amount of ice, ice packs, not really ice, but ice packs which are made
specifically for shipping, they actually have a duration
of like a 48-hour window that they will keep things
cold up to that period. So you got a short period of time, but you can, of course, ship things single-day, express-day, one-day air. The drawback to trying to build a business that ships frozen foods is the amount that it costs
to ship the product, okay? You can produce a great
product at a very low price, and you have great margins on the product and the price point, but it
gets eaten up by your shipping. Because a lot of times
customers are willing to, there’s like a threshold, there’s a certain amount of
money that people are willing to pay for shipping things, especially if it’s
something that’s frozen. And when you kind of reach that plateau, you reach that price point, and that can vary, I honestly
cannot tell you specifically the shipping price point that
you wanna be at or below, but I can tell you that people are willing to pay only so much. So when it comes to shipping, it’s almost like the smaller
the frozen food item, the better, and what I mean by that is that the reduced weight,
because your shipping, the service, is a one-day express, that in and of itself is kinda pricey. But if you can keep the weight down, you can kinda keep that price down. If you’re shipping a five-pound
cake, frozen, next-day, I can tell you the, literally, hundreds of thousands of orders that I personally have processed, and packed, and shipped,
and printed labels for, if you were doing five
pounds, one-day air express, you’re looking at about 60
to $70, with it being frozen, from one destination to the next, unless it’s within your state. But if you’re going, let’s
say, from California to Ohio and you wanna do one-day express
on a frozen food product, the shipping is gonna be astronomical. Now with that being said,
I don’t wanna deter you from not doing it or pursuing it because there are some ways that you can get around the price point. And it may not necessarily
be on the shipping but it will on the actual
process of making the product. Here’s what I mean. If you’re in a commercial facility and you’ve got the equipment, and you’re producing and
mass producing products, and you have very large
commercial deep freezers that you can produce 500 cakes in a day, let’s just say, as an example, and it costs you about
$3 to produce a cake and you’re selling it for 39.99, 49.99, and then, plus your one-day
or express shipping. Now with those types of margins, you can actually reduce
the amount of shipping that you’re passing on to your customer. Again, as an example,
let’s say it costs $30 to ship a cake that’s one pound,
one-day air express, okay? Now if you’re making a product
and it’s like $3, $4 a cake ’cause you’re mass producing
it and you have that capability then you could come down on your shipping, which makes it more
enticing to your customer. And what you’re gonna end up doing is kinda the term of eating it. You’re gonna eat a
little bit of your margin but you’re still making
one heck of a margin if it’s costing you $3 and
you’re selling it for $49.99. You’re still gonna be making,
with packaging and shipping, you’re gonna be making
around 25, $30 a cake. So if you come down a
little bit on your shipping, that makes it more enticed, entices the customer to purchase it. And bingo, you have
yourself that price point, that variable price point, where you can kinda make
or break your product and you make a customer happy, plus you have the ability
to ship it one-day and everything comes together. But if you pack it properly, like I said, if you’ve got frozen food items, don’t let it deter you from doing it, but just be aware of
some of the implications, some of the logistical things
that you need to think about as far as trying to make
it feasible to sell, okay? ‘Cause you wanna obviously
keep the margins up and you wanna make money. The other is, is that I got
asked about cakes and pies, which are, of course, that’s actually some stuff that we make. We sell cakes, we offer about
three or four different cakes. We don’t have a huge variety of cakes because we’re mainly in the
candy and snack business. But the cakes, yes, pies, most definitely. I got asked a question about how would I be able to ship
a pie securely and safely? I’m actually gonna do a video on that. And I know I have about five or six videos that I have to put together, that I’ve told people I will
do, and I will get to those. And I will show you exactly
how to securely package, safely pack, and then also ship. It’s one thing to secure the product to whatever it is that
you’re going to ship it in, and then you have to box
it and, of course, pack it. Those are two different things. A lot of times, people who
try this out or start out, they have no idea how
to pack a cake, or pie, or items that could actually
get moved around and damaged. I have shipped chocolate-covered
pretzel rods to Singapore and I’ve not had a single one broke. Yes, I’ve shipped product to 15 countries, like I’ve said before. One of them was a customer
that I have on a regular basis that buys pretzel rods
covered in chocolate, and I ship them to Singapore,
and I don’t have them broken. So I can show you how to ship everything from cakes, to cookies, to cake balls that are
covered in chocolate, pretzel rods, candies. We’ve got, like I said, nearly 500 items so I have experience in
shipping a ridiculous amount of variety of products. And I can show you exactly how to do that. So the answer to the question
about the frozen food, you can do it, yes. It is a little trickier
when it comes to trying to logistically make it
feasible, financially, to do it. But it can be done. The other thing I would suggest is, if you’re really focused on frozen food and you’re passionate
about that, that’s fine. What I would definitely say is that you may wanna start
local with something like that and kind of begin to build
up your brand locally because the thing of it is, is if you could generate cashflow, and you could begin to sell
that specific product locally to some of the chain
stores where you live, you can actually, logistically, you could bring those products,
frozen, to those stores. Many stores, when you work
with a national chain, they’re gonna give you about
five or six regional stores, locally, and then they’re
gonna roll you out into a segment or a region
within the company itself. That’s how they work. When I work with retailers, Fresh Market, they gave us five or six stores, if I remember right,
it’s been a couple years, and then what they wanted to do was to roll it out regionally, which would be about 50 or 60 stores within about three or four states. And then as you begin to
fill those larger orders, and your product is popular and it sells, then they’re going to
want you to go nationally. So what I would recommend
with that type of a product, a frozen food, like I said, if
that’s you’re passion, do it. Kinda think maybe smaller or locally with that specific niche,
that kinda category, only because of the logistics of it. When you begin to get cashflow moving, and your company is making a
profit, and you wanna expand, and you say, you know what, maybe I could do the
entire state that I live. I live in, let’s say, I live in Florida. And you know what, I started
locally, and Whole Foods, or Fresh Markets, or Publix
gave me five or six stores and now they wanted to go to 20 or 30, and then they wanna go to the state. Let it kinda build on itself that way because unless you are seriously working out of a commercial facility that’s mass producing this stuff for you on a scale of hundreds
of cakes or pies a day, you’re not gonna have the logistics, you’re not gonna have the capital, you’re not gonna have the trucks, and all the refrigeration, and
all that stuff that’s needed to really grow a business
with that specific product. So I hope that kinda gives
you some tips and pointers on frozen food, but don’t, like I said, don’t let it deter you. I’m a firm believer in whatever it is that you
are passionate about doing, there are ways you can
make it happen, period. So don’t ever let anybody tell you that there’s no way that you
can make money from that, you can’t ship that, there’s no way. That’s baloney. If we could put people on the moon, you can get your frozen food
products into customers’ hands. So don’t let that stop you
or keep you from doing it. So I hope that helps you out, guys. If you do, give me my thumbs up. If you have any questions, of
course, again, just ask me. I’ll get to ’em as soon as I can. And our second channel
that I mentioned about, the subscription channel,
which will have me available for consulting for 12.99 a
month, guys, 12.99 a month, you’re gonna have a
ton of video resources. A lot of my suppliers that I work with, you will have direct access to, as well. For packaging, for labeling, all of that stuff is
gonna be on that channel. And again, it’s only 12.99 a month and I do that just to cover, I’m gonna put a lot of time and effort into building this channel, but the main focus is not making money. I’m not looking to make a ton
of money off of this channel. I’m looking to just help
as many people as I can, and that’s honest as far as
just try to put out information and all of the years’
experiences that I have to kinda help you, and
if it helps you out, then that’s exactly the
point of making the videos. So thanks, guys, I appreciate it, and do have a great day, okay?

37 thoughts on “Selling frozen food online starting a frozen food business Online Business Ideas”

  1. thank you for all this information! Can you please tell us how we can subscribe to your monthly paid channel? thank you

  2. hi, do you know of a company that supplies food bags that can be kept frozen and defrosted in the microwave? Would love to find affordable printed plastic food bags or find plain colored plastic bags where a label can be affixed on them, thank you in advance for any advice you may have!

  3. Hi I want to know how about shipping frozen meatballs, I sell them 15 for $5 and it about to ship to Vegas is it expensive I know I should look more into it but I feel like am nor making any money any advice cause the money am selling I know half goes toward the shipping it freeze in a food saver bag how do I ship and what advice can I get about shipping manage your labor and profit and how to start my own homemade meatballs to best fit your customer needs than you

  4. Hi, we are looking for a shipping facility that with pack and ship our frozen food items. We are located in NE Pennsylvania. Can you possibility recommend anyone? Thanks

  5. Great information, Thanks. I have a question about packaging. I have a small sausage business, and I sell my product locally. I would like to sll my product online, but I don't want to just pack it in a plastic bag with a label. I'm not sure how to, or where to get attractive packaging for my product. Do you have any ideas? Thanks!

  6. How would I pack a 6×3 jello cake to ship from Iowa to Ohio. I have no idea how I would safely ship it there. Can you give me any ideas?

  7. I don't see how your channel has so little views???!! This is a gold mine! I just got offered a job in frozen food sales 🙂

  8. Hi dear !
    I like your video very much
    I want to ask that i want to sell frozen foods online in south Africa so please suggest me how can i do it and how can i make customers online any website etc please suggest me

  9. Hi, l am in Qatar, The middle east, l wanna sell my frozen home food world wide, l wanna start locally, but l would love to expand my ways, any tips?

  10. I have two small frozen food type businesses. I sell popular fast food style products like McDonald and Wendy's etc…what's most cost-effective shipping that you use.

  11. Thanks for your tip. Got a quick question for you. I notice you have the E-Commerce Accounts. Would you know if Amazon would provide cold storage for your products? Such as home made vacuum sealed frozen products?

  12. Great inside info as usual. There's nothing thumb down about this footage. My interest is shipping frozen cookie dough.

  13. Hey there. I meal prep and am looking to ship my meals. Where can I find affordable insulated boxes for a small business? I am spent. Thanks in advance

  14. Thank you! I would like to get inform about how to start packing of frozen croquettes. I have looked on amazon for package for frozen food but couldn’t find …Thanks

  15. Hi, I own a restaurant, and I would like to deliver frozen food and sale them around USA can you give me ideas about packs because will be frozen precook

  16. If i may ask you, so how would you be able to figure out your expiration date on your frozen food products, u have to send them to lab to find out?

  17. I have a question, I looked on other services like blue apron and such, they even ship for free or very cheap. How do I ship heavy products in general for cheap? they sell frozen food online and even car tires and ship it for very cheap. for example they ship a tire that cost 50$ for free, i am sure they paid something but a tire or a rim is very heavy and would cost too much!! any advice?

  18. Thank you so much information that you didn't have to expose. Thank you for your generosity

  19. where can I get the ice pack? I know you said their is a company you use for cheap. Please help. your videos are so educational, thank you

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